Vantage and PureEdge Lighting Form Strategic Alliance

The Vantage brand of Legrand’s Building Control Systems (BCS) division has formed a strategic alliance with PureEdge Lighting pairing Vantage’s customizable lighting controls with PureEdge’s tunable white, ranging from 2200K to 6500K, RGB, and RGB+TW (tunable white) lighting systems.

PureEdge Lighting was founded in Chicago by Gregory Kay in 2004, bringing recessed 5/8-inch drywall lighting systems to the forefront for both residential and commercial applications. The company now manufactures architectural, low-voltage LED lighting systems for indoor and outdoor spaces.

The companies have created a Dealer Profit Promotion (DPP) with a 5% discount on projects featuring both brands.

“With today’s intense focus on incorporating innovative and tunable lighting fixtures, the control solution needs to be anything but ordinary,” said Amy Hahne, president of Vantage at Legrand, North America. “PureEdge Lighting’s portfolio of award-winning options truly stands out in this space, and with this alliance, integrators have Vantage’s control solutions that are just as noteworthy and up to the task of dialing in the perfect lighting environment.”

As part of this alliance, Vantage Controls and PureEdge Lighting have also introduced the 5+5 Dealer Profit Promotion (DPP). With DPP, projects featuring both Vantage and PureEdge products will receive a 5% discount from both brands when an order is placed. To qualify for the promotion, which runs to July 1, 2022, projects must be registered by a dealer or sales rep.

“As a lighting engineer, designer, and master electrician, I am constantly pursuing beautiful design with exceptional functionality. PureEdge strives to give designers the tools they need to light amazing spaces, and lighting controls are an important element in creating the experience when one enters a space,” said Gregory Kay, owner and CEO of PureEdge Lighting. “We’ve been doing this a long time and have integrated tunable white and RGB lighting into almost all of our product lines. Dynamic architectural lighting is what designers expect. Partnering with Vantage is one more way we can assist users of our lighting systems.”

Vantage can now provide best-in-class lighting control with dynamic, human centric lighting programming and stylish keypad aesthetics.