Business Archives

Business

Selling the Smart Home: "Telling’s Not Selling"

"Telling’s not selling" is a great adage to remember whenever you are working with a potential customer.

Business

The Failure of Big Box Stores to Sell the Smart Home

Many large retailers are not giving consumers the information they need to know before purchasing smart home products.

Business

How Premier Group Leveraged a Knock-Out Location to Grow Its Business

The Premier Group decided to open a showroom to further showcase the many possibilities of a truly intelligent home.

Business

Azione Fall Conference Goes to School on Three Key Categories

Azione Unlimited's 2019 Fall Conference focused on three elements – lighting, HR/operations, and process – and made them into college-style courses.

Business

Key Manufacturers Join Catalyst AV for Massive Training Roll Out

Catalyst AV, the national network of independent consumer electronics distributors, is starting Part 2 of its “Great North American Catalyst AV/AVPro Edge Training Tour.”

Business

Azione Fall Conference to Deliver Lighting, Process, Operations Education

In mid-October, the Azione Unlimited will host more than 250 dealer and vendor members for three days of focused education sessions on lighting, operations/HR, and process. The smart home association’s fall conference, dubbed the Symphystic Synod, will include three distinct courses to introduce, reinforce, and inspire new initiatives...