Premium Audio Company announced a unique collaboration with Universal Pictures and Amblin Entertainment’s Jurassic World Rebirth. The partnership will see PAC’s flagship brands, Klipsch and Onkyo, serve as the exclusive promotional audio partners for the latest installment in the Jurassic World franchise, which hits theaters July 2nd.
“We’re incredibly excited to debut our biggest global collaboration with Universal Pictures and Amblin Entertainment around this thrilling new era in this iconic film franchise,” Dave Gans, Global Vice President of Marketing at Premium Audio Company, said in a statement announcing the partnership. “Both Klipsch and Onkyo have spent nearly 80 years perfecting the art of immersive sound–engineered to put fans right in the heart of the action. Jurassic World Rebirth is the ultimate showcase of that experience.”
Klipsch and Onkyo dealers will be able to leverage some unique and high-profile opportunities in their showrooms and on their retail floors thanks to the partnership. Among them, the brands will ship out dynamic in-store point of sale materials featuring Jurassic World. The initiatives aim to “create an immersive shopping environment” for customers, PAC said. Dealers will also have access to co-branded materials that will let them showcase how their audio solutions bring those iconic roars, stomps, and other sound effects to life.
Learn more about the partnership—and the upcoming release of Jurassic World Rebirth—right here.