Roku Inc. has announced new growth and international expansion to the Roku TV Ready Certification program.
New Roku TV Ready partners added during 2021 were Element, JVC, Pheanoo, and Philips, with Polk Audio and Westinghouse joining in early 2022. These companies joined an existing roster of Roku TV Ready partners, including Bose, Hisense, TCL North America, and Sound United, parent company to Denon, Definitive Technology and Polk Audio. Additionally, the program was expanded internationally with partners launching in the United Kingdom, Canada, and Mexico.
Designed to simplify and unify the modern home theater, the program makes it easier for AV and consumer electronics companies to enhance their audio products to support seamless setup, single remote operations, and easy access to home theater settings – on screen – when connected to a Roku TV.
For partners, the Roku TV Ready program includes a software development kit and test materials to fast-track integration. In addition, Roku also offers a wireless soundbar reference design for companies looking to deliver high performance home theater without running wires to the TV.
“We have been thrilled to see the rapid adoption of Roku TV Ready among leading brands, both in the U.S. and now internationally,” said Mark Ely, vice president of product strategy at Roku Inc. “Whether you are a soundbar manufacturer interested in providing your customers with a seamless home theater experience or would like to integrate Roku’s wireless audio technology, Roku makes it easy for manufacturers to utilize Roku technology to deliver great easy-to-use products that customers love.”
“Roku TV Ready makes it easier than ever to set-up and use a Bose TV speaker for an improved audio experience,” noted Doug Cunningham, vice president of product and experience, at Bose. “We are excited to bring this option to more Roku TV owners across the globe.”
